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Pistone Ventinove

Starting off 2022 with a project close to my heart.

Friends of mine asked for a video for the release of their new premium olive oil brand Pistone Ventinove, but during filming, we felt like there was more to it. Good food doesn't only mean good quality or good taste. It also means producing it the natural way and not having everything available every fucking time of the year just because you want it to. It means slowing down this crazy life we're living and trying to maintain quality through tradition and seasonal harvest.

Directed and shot by me on Red Komodo and Kodak Super8.
Editor: Fausto Fazzari
Production Company: https://www.mait.tv/